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AI in Digital Advertising and Campaign Optimization

Activities based AI Micro session with measurable outcomes.

Course Start Date: TBD

Participants will plan, launch, analyze, and optimize AI-driven digital advertising campaigns, using Generative AI and data intelligence to improve targeting, creatives, budgets, and conversions all within the session itself.

Micro Session on AI in Digital Advertising and Campaign Optimization


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Bite-Sized Learning, Maximum Impact

Learn to use Generative AI tools for smart lead generation, personalized outreach, and automated sales growth.

 
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100% Practical & Hands-On

No boring theory. Every session includes real tools, real prompts, real workflows, real AI agents, giving you skills you can use the same day.

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Stay Ahead in a Fast-Changing AI World

AI evolves every week. Micro-learning ensures you stay updated with latest tools, frameworks, and use-cases without wasting time on outdated content.

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Micro-sessions fit perfectly into your day



Overview | Sesssion Options | Session Structure | Certificate | Why Microsession on AI in Digital Advertising and Campaign Optimization | FAQ's | Get In Touch

AI in Digital Advertising and Campaign Optimization Micro Session Overview

This power-packed micro session helps participants transform their digital advertising strategy using AI. Designed for marketers, founders, performance advertisers, and growth teams, the session focuses on improving ad performance, reducing wasted spend, and scaling campaigns efficiently.

Through live demonstrations and guided hands-on exercises, participants will learn how to leverage AI for ad copy generation, audience targeting, budget optimization, performance analysis, and creative testing. By the end of the session, learners walk away with ready-to-use prompts, ad templates, optimization frameworks, and a complete AI-powered advertising workflow.

EarlyRise's AI in Digital Advertising and Campaign Optimization Key Features
  • AI-driven advertising and optimization framework
  • Hands-on campaign creation during the session
  • Use of real-world advertising platforms and tools
  • Ready-to-use AI prompts & ad templates
  • Live demos and guided practice
  • Real-world B2B & B2C advertising use cases
  • Outcome-focused, performance-driven learning


Session Information
  • Session Date : TBD
  • Time : TBD
  • Duration : 4 Hours
  • Levels : Beginner
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Benefits for Participants:

skill Create high-performing digital ads using AI

skill Improve targeting accuracy and audience reach

skill Optimize ad creatives, copy, and visuals faster

skill Reduce ad spend wastage through AI insights

skill Build reusable AI-driven campaign workflows

skill Walk away with a complete AI-powered advertising system

Micro Session Participants Enrollment Options

Online Micro Session

1000
  • Learn in an instructor-led online Micro session class
  • One to one mentorship for doubt resolution
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Classroom Micro Session

1500
  • Classroom based Micro session
  • One to one mentorship for doubt resolution


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Corporate Session Customized Based On Your Requirements

Customized to your team's needs

  • Customized learning delivery model (self-paced and/or instructor-led)
  • Flexible pricing options
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Session Structure: AI in Digital Advertising and Campaign Optimization

Understanding AI in Advertising Platforms

Key Learning Objective: Understand how AI is used in modern advertising platforms for targeting, bidding, and optimization.

Hands-on: Live Demo: Exploring AI features in Google Ads / Meta Ads / LinkedIn Ads.
Defining Campaign Goals & KPIs with AI

Key Learning Objective: Use AI to align advertising objectives with measurable performance metrics.

Hands-on: Prompt an AI to define campaign goals, KPIs, and success metrics for a sample brand.
AI-Assisted Ad Copy Creation

Key Learning Objective: Generate compelling ad headlines, descriptions, and CTAs using Generative AI.

Hands-on: Create multiple ad copy variations for a single campaign using AI.
Visual & Creative Optimization

Key Learning Objective: Leverage AI tools to optimize visuals, layouts, and messaging for higher engagement.

Hands-on: Optimize an ad creative using AI-driven suggestions.
AI-Based Audience Segmentation & Targeting

Key Learning Objective: Use AI to identify and target high-intent audiences.

Hands-on: Build AI-recommended audience segments for a campaign.
A/B Testing & Performance Analysis

Key Learning Objective: Apply AI to analyze ad performance and continuously improve results.

Hands-on: Use AI insights to recommend optimization actions for underperforming ads.
AI-Assisted Budget & Bid Optimization

Key Learning Objective: Optimize ad budgets and bidding strategies using AI-driven insights.

Hands-on: Design an AI-based budget optimization plan.
Mapping the Integrated Advertising Workflow

Key Learning Objective:

  • Campaign Planning
  • Creative Generation
  • Audience Targeting
  • Performance Monitoring
  • Continuous Optimization
Hands-on: Collaborative Exercise: Participants design their own 5-Step AI-Powered Advertising Optimization Workflow.
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Micro Session Module

Estimated Course Duration

4 Hours

Learners Commitment

4 Hours

Course Structure

TOOLS TO COVER

chat gpt
PyTorch
canva-ai
zoho-crm


certificate

Micro Credential Certificate From EarlyRise

Upon successful completion of the course, participants will receive a certificate from EarlyRise. This certificate is widely recognized and signifies that the holder has acquired specialized skills and knowledge in Digital Advertising and Campaign Optimization.

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Micro Session Fee and Payment Method

Program Fee : Rs. 1000 + 18% GST = Rs. 1180

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Candidates can pay the program fee through Netbanking, Credit/Debit cards, Cheque or DD

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Why learn AI Requirements from EarlyRise?

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Learn from experts active in their field

Leading industry professionals who bring current best practices and case studies to sessions that fit into your work schedule.

Nominal Course Fee

Our Course fees are very nominal and competitive. We provide Scholarship up to 50% time to time for eligible candidates.

FAQ's

This session is ideal for Digital marketers, performance advertisers, founders, growth teams, and students interested in AI-driven advertising.

No prior experience is required. The session is designed for beginners and working professionals.

You will be able to plan, optimize, and scale AI-powered digital advertising campaigns confidently.

It is 100% practical. You will work on live exercises and real tools.

Yes. Participants receive reusable AI prompts, ad templates, and campaign optimization workflows.

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AI in Digital Advertising and Campaign Optimization Micro Session

  • Participants learn how to practically use AI and Generative AI tools to create, manage, and optimize digital ad campaigns across platforms such as Google, Meta, and LinkedIn, enabling immediate real-world application.
  • The session equips learners with AI-based techniques to analyze performance data, optimize targeting, creatives, and budgets, helping reduce wasted ad spend while improving click-through rates and conversions.
  • Participants gain the ability to generate high-performing ad copy, visuals, and CTAs at scale using AI, significantly reducing creative turnaround time without compromising quality or relevance.
  • Learners develop skills to interpret AI-generated insights, identify underperforming campaigns, and apply continuous optimization strategies based on real-time data and predictive analytics.
  • By the end of the micro session, participants walk away with structured, repeatable AI workflows and templates that can be reused for future campaigns, improving productivity and long-term advertising efficiency.